About Us

Nora Martin is a co-founder of Test Innovators, our lead test writer and editor, and an experienced standardized test prep instructor and tutor (ISEE, SSAT, SHSAT, PSAT, SAT, and ACT). She graduated magna cum laude from Tufts University, and, since 2007, has specialized in creating test preparation materials for school entrance exams. She currently offers test preparation coaching in the Seattle area.

Edan Shahar, co-founder and CEO of Test Innovators, has extensive experience in technology companies as well as being a tutor. He has founded several technology companies, including Utrip, Inc., which turn data into actionable-insights. In founding Test Innovators, Edan combines his love of education with a passion for using technology to create superior methods to improve student performance.

Dan Cantor, co-founder and lead developer of Test Innovators, has been building web platforms since his childhood. His love of technology is only matched by his love of mathematics. When he's not working to improve the Test Innovators' platform, you might find Dan at home solving advanced algebra questions. Dan has never scored below the 99th percentile on the math portion of a standardized test. He is thrilled to be leading Test Innovators' innovation into a bright future.

A self-proclaimed standardized test wonk, Geoff came to Test Innovators with years of experience in both the elementary education and online technology fields. Geoff brings a passion for high-quality client experience, a knack for content creation, and a dedication to helping students reach their full potential.

When you’ve been around computer systems as long as Bill, you have had time to take a deep dive into many of the technical fields which serve as the foundation for modern applications. He uses his knowledge of mathematics and computer science to improve the quality and performance of algorithms and data analysis. The software tools Bill helps craft ensure that students reach their educational goals.

Brenna brings to Test Innovators an intimate knowledge of private schools, standardized tests, and the admissions process. She has worked for years teaching and tutoring students of all ages in math, English, and test prep. Brenna is excited to ensure every student’s success as a content creator, tutor, and resource for families at Test Innovators.

Ben Hoglund comes to Test Innovators after several years building relationships with schools, while working at WhippleHill Communications and Blackbaud. Ben is passionate about helping schools solve their problems using the latest technology available. When he's not on the road visiting campuses, Ben spends time in the lakes and mountains of New Hampshire with his wife Avery and their three young children, Harper, Taft and Baird.

Vu's early love for helping classmates with geometry paved the way for over 20 years of teaching, connecting and cultivating what would eventually become life as an MIT-Logarhythm-turned-Electrical-Engineer-turned-Soul-R&B singer. An unshakable emphasis on creativity & integrated technology weaves the cutting edge of his efforts, as he designs environments for maximum learning potential.

With experience in application support, desktop development, and web development, David came to Test Innovators as an eager problem solver. David looks forward to the new challenges that Test Innovators presents with its groundbreaking solutions in test preparation.

After graduating from the University of Washington and working in the corporate tech environment educating peers and colleagues on program usage, Annie switched to teaching English and test preparation while living in South America. She enjoys helping students achieve their full potential and is excited to bring her experience as a student and as a teacher to the Test Innovators team.

Morgan Chase is an experienced writer at Test Innovators. He has taught and tutored SAT and SAT Subject Tests since 1993, taught high school math for 7 years and college level math for 8 years, and prior to his work with Test Innovators, spent 4 years developing test prep materials and curriculum for SAT, SAT Subject Tests, PSAT, ACT, SSAT, ISEE, and the SHSAT.

Anne Martin brings her long-standing commitment to teachers and learners to test writing. Her experience includes teaching internationally, a thirty-year career as a U.S. community college instructor, and expertise in the assessment of teaching and learning as well as curriculum design. Anne was awarded a Fellowship at the Washington Center for Excellence in Undergraduate Education, the Edmonds Community College Excellence in Education Award, and the national award of Distinguished Contributions to Undergraduate Sociology from the American Sociological Association.

Daralina discovered her passion for teaching after studying history at the University of Pennsylvania. She went on to earn her Master’s Degree in Social Science Education at Columbia University. Daralina is a humanities guru, specializing in History, English, Writing and Spanish--kids and parents love her enthusiasm and ability to make learning truly fun.

Hasan studied Biochemistry at UC Berkeley, and taught numerous classes to high schoolers and college students along the way. He learned a lot about teaching at Cal and even more about what it means to be a good learner. Hasan teaches his students how to become their own teachers, while concentrating on how to inspire them to creatively think—thus compelling their learning to occur freely.